How to Give Proper Attribution to Internet Content

As more accounting firms move toward developing their own content, the question of how to property cite or attribute content sources has become a hot topic. Mishandling copyrighted information is easily avoidable – simply go back to the basics.   … Continued

GRIT for CPAs

Upon entering the K-8 school that two of my three children currently attend, one of the first things you will notice is a glass case that is dedicated to the idea of a Growth Mindset. Over 30 years ago, professor … Continued

New LinkedIn Changes & What They Mean for CPAs

Over the past few weeks, LinkedIn users have been logging in to find a completely new look and feel. With the launch of a new design interface, LinkedIn is streamlining the user experience and making it much easier to navigate … Continued

Inovautus Spotlight on CRM: Not Surviving, Thriving!

Selecting and implementing a Contact Relationship Management (CRM) system can be both an exciting opportunity and an overwhelming prospect that can fray the nerves of even the most seasoned marketing professional. At Inovautus, we believe CRM is for everyone and … Continued

Using Hashtags on LinkedIn…Yes, They’re Back!

At Inovautus, we love helping our clients learn how to engage with and leverage their networks through social media platforms. We often promote LinkedIn as a preferred tool because of its ability to help professionals build visibility and differentiate themselves … Continued

2017 Accounting Firm Growth Trends & Predictions

Inovautus Consulting has made a tradition of sharing an annual growth trends and prediction report based on what our team has seen and heard in accounting firms across the US. In 2016 we shared several observations and possible predictions; let’s … Continued

Reflections on Growth: 2016

The holidays are a wonderful time for reflection. At Inovautus, we live and breathe the qualities of a growth mindset, professional innovation and integrity all year long. As we enter the last two weeks of 2016, we want to take … Continued