Never ASSUME, because when you ASSUME, you make an ASS of U and ME. This catch-phrase was popularized by writer Jerry Belson in the 1970s sitcom The Odd Couple, and its message is truer today than ever before. In a … Continued
Chances are you’re pretty familiar with the concept, but in case you aren’t, a one-on-one (1:1) is a 30-60 minute meeting between a manager and their employee that is held weekly or bi-weekly. The purpose of the meeting is to … Continued
Ask any super efficient manager about their tips for success and weekly meetings will always be on their list. “Rather than being productivity killers, well-crafted meetings can help raise productivity and achieve an open culture within teams[1],” says Jerene Ang … Continued
Everyone with a widget to sell or a client to serve has an idea of what business development looks like or should look like. Many see rainmaking activities as a uniquely external endeavor, with activities that are better suited to … Continued
The first week of January is prime time for re-evaluating your resolutions for the year. Perhaps you’re like me and that commitment to go to the gym every.single.day. is suddenly looking a little less feasible. (I might have bitten off … Continued
Producing regular content can change your position from one in a hundred to the one your community trusts. Trustworthy content attracts clients, helping you build rapport with prospects long before you even know there is an opportunity. Reliable content nurtures … Continued
If you’ve been following us for a while, you’ve probably read a lot about how to develop content in your accounting firm. We’ve written over a dozen pieces on how to initiate and support content marketing, but we haven’t yet … Continued
Video marketing is nothing new, but we know that getting started can be a bit of a head-scratcher. Deciding what to post, and how and how often you should post, can be overwhelming enough to throw in the towel before … Continued
Establishing a practice group is a great way for an accounting firm to concentrate skills toward a niche, present a cohesive go to market strategy, and boost marketability. Practice groups leverage specialized knowledge and experience, allow for collaboration and cross-selling, … Continued
We hear it all the time – people leave their managers, managers leave their firms, firms lose talent. This cycle is nothing new, but accepting it as inevitable doesn’t have to be the status quo in your accounting firm. We’ve … Continued
