Personal Development
Does Your CPA Firm Have a Growth Culture?
A growth culture may sound attractive, but do you know why firms want to move in this direction? It’s a simple answer. Typically, when even one rainmaker leaves a firm, their departure leaves a gaping hole in growth and firms scrambling to replace revenue. Beyond that, firms are increasingly becoming more focused on finding the…
Read MoreThe Intersection of Service and Sales in Accounting Firm Growth
Mention the word “sales,” and the first thing that usually comes to mind is the sleazy car salesman often portrayed on TV or robocalls about your car’s extended warranty. In reality, this association couldn’t be further from the truth, which is why there’s a distinct intersection of service and sales in accounting firm growth Yes, some…
Read MoreHow Marketers Can Support DEI in Their Accounting Firms
Diversity comes in many forms. Race, gender, identity, experience, age, religion, orientation are all areas that are easily homogenized and easily overlooked. When it comes to tackling this topic in accounting firms, diversity, equity, and inclusion (DEI) efforts are not one-size-fits-all and they require a multi-faceted approach. So, before we jump in, let’s define…
Read More3 Time Management Tips to Help Increase Your Productivity
Everyone wants to know the secret. Why do some people appear to get more done? Why do some have their workload under control, while others struggle to make a dent in their to-do list? How can we make better use of the time we have so we can enjoy a little breathing room? Time Management…
Read MoreDo You Have an Attitude of Gratitude?
As we approach Thanksgiving, many of us are reminded of the things we are thankful for in our lives. For many, this thankful posture extends to our professional life. If you had the opportunity to build your business from the ground up, you probably have a deep appreciation for those first few clients that allowed…
Read MoreHow to Get the Most Value from Training
Many of our friends, clients, and colleagues will attend accounting conferences this year. With dozens of sessions, covering everything from basic marketing and business development to more advanced strategies and tactics, attendees may find themselves feeling overwhelmed by the amount of information available to absorb over just a few days. You want to get the most…
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