Posts Tagged ‘content creation’
6 Tips for Content Development in Your Accounting Firm
Original content development is a central part of most accounting firm marketing plans today. Whether your firm is a seasoned pro or just starting to develop content, here are 6 tips for original content development within your firm. Make participation easy. Original content development requires participation from subject matter experts. Most CPAs didn’t go to…
Read MoreTaking Your Original Content from Zero to “Wow!”
An interview with Susie Brown, marketing coordinator at Clayton & McKervey, P.C. Susie Brown has been with Clayton & McKervey, P.C., for over 17 years, with the past 7 years focused on marketing. She joined Sarah Dobek from Inovautus Consulting on a panel about best practices in content creation during the AAM Conference in 2015.…
Read MoreHow to Use Slideshare to Grow Your Business
Recently, we mentioned Slideshare in 19 ways to repurpose your content. Slideshare, which is owned by LinkedIn, is one of the best kept secrets in digital marketing. If you are new to Slideshare, here is a quick primer. Why You Need Slideshare Content is a key part of marketing today, especially for service-based businesses. People…
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