h3 Secrets of High-Growth CPA Firms

When it comes to accounting firm growth, there is a distinct gap between growth rates of the best-performing firms and the rest of the pack. In the 2013 IPA survey, it was reported that the top firms grow at a … Continued

hWhy You Must Fail Before You Can Grow

Why You Must Fail Before You Can Grow – The CPA Consultants’ AllianceThe CPA Consultants’ Alliance While I don’t believe there is a ‘silver bullet’ to growth, I do believe there are certain things that significantly impact growth within an … Continued

Height ChartFive Accounting Marketing Trends for 2015

The start of a new year always holds lots of possibilities. This year, we asked a handful of people what they think the top trends will be for accounting marketing.  Here is what your should be watching and exploring in … Continued

hLike Riding a Bike

I recently started road cycling. When I first decided I wanted to learn this new sport, the idea of getting on a bicycle with skinny tires and going up and down hills, especially in a new city, scared me. My … Continued

Now tomorrow yesterdayTips for Growing Your Business During Tax Season

Are you undertaking business development activities during the busiest time of year? There are countless options for you to consider and implement during the work-filled days of tax season – and many of them won’t result in excessive burdens on … Continued

Marketing and strategyHow to Forge a Relationship with a Reporter

With today’s reporters and editors being ultra-busy due to staff cutbacks and heightened pressure to deliver, it’s become increasingly difficult to develop and maintain relationships with reporters. Pitching reporters and working with reporters, editors and the like, can be described … Continued

h3 Tips for Getting Your News Release Picked Up

Even if you think that social media has greatly revised today’s public relations world, the core of p.r. still exists: the basic concept of developing news about your organization and finding someone to publish it. Of course, that’s easier said … Continued

holiday boxShould Santa Claus Be In Congress?

Last Saturday I was outside in the front yard when the mail truck pulled up to the box. I walked over and greeted the woman who brings the mail and as she handed me a small box from Amazon she … Continued