Sarah is well-known for her perspectives on marketing and sales, firm management, and brand strategy. She has helped hundreds of professionals develop a strategic plan to achieve growth in their careers and their firms.
Sarah is an experienced and dynamic professional speaker with a passion for strategic growth and development. With almost 20 years of experience in the accounting profession, she has developed a deep understanding of how firms work, the opportunities that are often overlooked, and the challenges that hold them back.
Sarah specializes in topics on the future of the profession, marketing, business development, the CGO mindset, strategic growth, and driving culture change. She believes in engaging with her audience and creating an interactive experience that is both educational and challenging. After all, if it doesn’t challenge you, it won’t change you.
Sarah Specializes in the following topics
Latest insights
Practical Ideas for Growth
Market Research Basics for Accounting Firms
Key Points Market research helps accounting firms identify opportunities, refine strategy, and improve ROI through data-driven decisions. Understanding client needs,…
The 4 Traits of a Successful Business Developer
Key Points The most effective business developers succeed through mindset, curiosity, service, and resilience—not just process or volume. Building trust…
How to Create a Winning YouTube Marketing Strategy
Key Points A strong YouTube marketing strategy increases visibility, builds trust, and showcases your firm’s expertise and culture. Optimizing your…
