Sarah Johnson Dobek

Growth advisor, award-winning thought leader, and founder of Inovautus Consulting.

Sarah Johnson Dobek

Sarah is well-known for her perspectives on marketing and sales, firm management, and brand strategy. She has helped hundreds of professionals develop a strategic plan to achieve growth in their careers and their firms.

Sarah is an experienced and dynamic professional speaker with a passion for strategic growth and development. With almost 20 years of experience in the accounting profession, she has developed a deep understanding of how firms work, the opportunities that are often overlooked, and the challenges that hold them back.

Sarah specializes in topics on the future of the profession, marketing, business development, the CGO mindset, strategic growth, and driving culture change. She believes in engaging with her audience and creating an interactive experience that is both educational and challenging. After all, if it doesn’t challenge you, it won’t change you.

Sarah Specializes in the following topics

Marketing

Business Development

Strategic Growth

Driving Culture Change

Future of the Profession

Leadership

Latest insights

Practical Ideas for Growth

2023 Growth Survey Insights and Trends

Key Points The 2023 Inovautus Growth Outlook® Survey reveals strong firm growth expectations, rising non-compliance revenue, and continued capacity challenges.…

Becoming the First Call

Key Points Building a strong professional network helps accountants transition from service providers to trusted advisors. Being your client’s “first…

Tips for Growing Your Accounting Firm’s Marketing Team

Key Points Staff augmentation, via technology, contractors, or outsourcing, helps accounting firms scale marketing capacity without adding full-time headcount. Choosing…

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